Custom Panties: Print-on-Demand Underwear for Your Brand
Key Takeaways
- Custom panties evolve from basic clothing to personal, expressive products, with the global underwear market set to grow from $99.57B (2025) to $134.9B (2031).
- Print-on-demand custom panties offer full design freedom (with production restrictions) and high-quality breathable fabrics, core to customer repeat purchases and loyalty.
- Diverse styles (thongs, hipsters, high-waisted, briefs) cater to different audiences, with each style having unique design potential and market positioning.
- Inkedjoy's 4-step POD process enables zero minimum orders, on-demand fulfillment, and global shipping, making it low-risk for sellers to launch and scale branded underwear lines.
Table of Contents
Customized panties are no longer simple clothing; they are quaint, expressive, and deeply personal. By introducing print-on-demand underwear, companies can transform everyday essentials into eagerly anticipated products. Customers can get customized panties in a humorous style or with a touch of attitude.
With custom underwear printing, it is easy to add photos, slogans, or brand designs. Print on demand platforms ensure the entire process remains straightforward from design to delivery, helping you feel supported and able to expand your offerings.
Why Choose Custom Panties?
Market Insights
Custom panties are a rapidly growing market worldwide. The underwear business saw a valuation of USD 99.57 billion in 2025 and is growing as buyers seek comfort and a way to express themselves. With growth projected at USD 134.9 billion in 2031, brands can confidently enter and expand, knowing they can offer personalized underwear that empowers their customers.
Design Freedom and Personalization
Complete creative control is granted through custom panties. You can add prints, photos, text, or brand logos, but it's essential to understand any design restrictions, such as maximum print size (e.g., 8x8 inches) or color limitations (e.g., CMYK only). Clarifying these details will help you create feasible, high-quality designs that meet production standards and satisfy your customers' expectations.

Quality and Comfort Matter
Comfort is a key factor in repeat purchases. Our custom panties are crafted from breathable, high-quality materials like [specific fabrics], ensuring durability and softness. Highlighting these material options helps your customers feel confident that your branded underwear is both comfortable and long-lasting, encouraging loyalty and trust.
No Minimum Orders and Fulfillment Benefits
No minimum order requirements are a win-win for both sellers and buyers. To help with planning, include estimated production and shipping times, such as [production time: 3-5 days] and [shipping duration: 7-14 days], to ensure timely delivery of your custom panties. Services like Inkedjoy handle production, packing, and international shipping, but providing clear timelines builds trust and sets expectations with your customers.
Custom Panties Product Types and Styles
For custom panties, offering a variety of styles is essential to attract different customers. Bold thongs and everyday briefs each have their own comfort, design potential, and fashion statement. Brands that embrace diversity can reach a wider audience and build branded underwear collections that appeal to all customer types.
Custom Thongs and G-String Panties
Thong and G-string panties are custom-made with a focus on minimal coverage and maximum impact. These designs are recommended for printing underwear on a custom basis, since the limited focus area allows the vivid graphics, logos, or personal images to shine.
Lightweight, breathable, comfortable fabrics guarantee a sexy, stylish feel. Thongs and G-strings work best in influencer collections, in online boutiques, or in statement collections, and they can be used in playful, daring, or statement collections.
As these styles are inherently fashion-forward, they are likely to appeal to younger customers or anyone seeking personalized panties that do not feel like mass-produced products.
Thematically daring, the lack of any heavy feel, combined with lightness, makes these fashions popular among small and growing companies in the print-on-demand underwear sector.
Hipster and Bikini Style Panties
Bikini, custom panties, and hipster styles are daily wear that combine comfort and style. The mid-rise fit suits most body types, while soft, stretchy fabrics ensure durability and long-lasting wear. These styles also provide ample space for custom underwear printing, making them perfect for designs that can be worn every day.
Hipster and bikini personalized panties can feature subtle prints, logos, or fun graphics to appeal to a broad audience. They accommodate multiple sizes, making them a popular choice for first-time customers exploring branded underwear collections. These styles work well in packs, mix-and-match sets, or seasonal collections in a print-on-demand underwear setup, boosting exposure and potential sales.
These panties are also ideal for marketing campaigns or special drops. Their popularity allows brands to test new custom panties designs and discover which patterns or color schemes resonate with customers.

High-Waisted and Statement Panties
Retro-inspired and body-positive trends are fueling a comeback for high-waisted custom panties. They are comfortable and flattering, offering tummy control and a supportive fit. These styles provide an excellent canvas for custom underwear, especially bold or statement graphics that stand out. Large prints, slogans, or photo-based designs work particularly well on high-waist cuts.
High-waisted personalized panties naturally fit into branded underwear collections that emphasize confidence, empowerment, and inclusivity. They appeal to fashion-conscious yet practical customers and can be promoted as body-positive offerings or limited-edition items. These designs allow statement pieces to be worn daily without sacrificing comfort.
These panties also let brands experiment with trends and seasonal designs. With print-on-demand underwear, sellers can launch new high-waist designs quickly, track performance, and expand collections without worrying about inventory.
Other Styles (Briefs, Boyshorts, etc.)
Full-coverage custom panties, including briefs and boyshorts, are more comfortable yet still allow a chance to print custom underwear. These styles are ideal for daily use, as they are made from robust materials that resist water and other liquids, ensuring durability over time. They are unisex-friendly and therefore inclusive, enabling brands to attract more people.
Personalized panties bundles or gift sets would be best presented as briefs and boyshorts because they are popular on special occasions, as subscription boxes, or even in promotional campaigns. They are also an ingenious decision for branded underwear lines that appeal to customers who prefer functionality over bold designs.
These styles are simple in form. They can be customized with creativity through prints, embroidery, or text, making them a flexible addition to any print-on-demand line of underwear.
How to Design and Order Custom Panties with Inkedjoy (Step-by-Step)
Inkedjoy have made the process of designing and ordering custom panties easy. They are designed to support both new sellers and established brands, making print-on-demand underwear production easily scalable, flexible, and straightforward. It is easy to start a complete branded underwear line or just a couple of customized panties as part of a special offer.

Step 1: Choose Your Panty Style
Begin with the style that suits your design intentions. Inkedjoy custom panties have provided an assortment of choices, such as thongs, G-strings, hipsters, bikinis, high-waisted briefs, and boyshorts. The product filters help to browse by style, fabric, or size.
When it comes to custom underwear printing, the type of panty you select will determine whether the design is eye-catching, bold, or simple and functional. Having different styles will also help your branded underwear attract more consumers.
Step 2: Upload Design or Use Design Tools
After choosing your style, it is time to become creative. Inkedjoy also offer drag-and-drop design features that allow you to drop images, logos, or artwork onto the panty base and position them accurately. You can add text, select fonts, or change colours.
The mockups will be updated in real time, thus showing how a personalized pair of panties will appear before production. These tools make print-on-demand underwear accessible even to sellers without a design background.

Step 3: Preview, Approve, and Check Out
See what your design will look like on real-life mockups before making your final order. Inkedjoy custom panties come with quality inspections and sizing tutorials to ensure the prints are spot-on and the fit is correct. Design acceptance will ensure you are ready to proceed. It is a step that will ensure your custom underwear printing reflects your creativity and the customer's requirements, thereby reducing mistakes and reorders.
Step 4: Order Fulfillment and Shipping Options
Once approved, the rest is done by Inkedjoy. Their print-on-demand underwear fulfilment packages include quick production, professional wrapping, and worldwide delivery. Direct shipping to customers is available and the best option for online shops, influencer drops, or promotions.
No minimum order requirements mean brands can experiment with designs and scale at their own pace without compromising the quality of all products in the branded underwear category.
Conclusion
Brands can be creative, comfortable, and fashionable with custom panties. Launching customized panties and branded underwear is easy, flexible, and risk-free (thanks to print-on-demand underwear and Inkedjoy custom panties). The sale of fashionable, high-quality designs keeps your customers coming back and makes your brand unique.
FAQ
Do I need a minimum order for custom panties?
No. Inkedjoy, a custom panties and print-on-demand underwear store, allows you to place orders individually or in small quantities. It is ideal for testing designs, producing personalized panties, or offering limited-edition branded underwear without a substantial upfront investment.
Can I get bulk custom panties for a business or event?
Yes. Larger quantities of custom panties can be ordered for corporate gifts, special events, or promotional campaigns. Custom underwear printing allows you to add a logo, photo, or slogan to make each pair unique and perfect for marketing or gifting.
What custom panties styles are trending now?
High-waisted custom panties, bold thongs, G-strings, hipsters, and boyshorts are popular in print-on-demand underwear. Customers adore personalized all-over-print, fun graphic, and branded design panties.
Written By Aria
As an SEO strategist and Print-on-Demand expert, Aria helps POD brands grow by writing content that ranks and converts. Her strengths include keyword research, engaging blog posts, and persuasive product descriptions. She's always on the lookout for the next POD trend.